This tutorial will show you how to set up a Loyalty program for your customers. It also shows how to select and
set Loyalty points on your products.
The Loyalty program is divided into three tabs, Loyalty program, Products, Levels.
The first step is to set up the general settings for the program, second, you select the products and set the points
to them, thirdly you can create levels based on points to use for targeted offers and rewards.
To create a Loyalty program you need to name it, set a rate and lifetime for the points.
General
Conversion rate
Now you need to decide how much a point is worth. E.g. 1 sek = 1 point / 5 sek = 1 point / 10 kr = 3 points
Enter the number of points that you like a certain amount of money should generate in the first input box.
1 sek = 1 point E.g. If you buy something for 29 sek you gets 29 points. |
Lifetime points
Decide how long time the points should to be valid after earning them for the customers.
You can choose between "Unlimited, and 12, 6 and 3 months".
You have the option to have an icon to fit your Loyalty program. This will appear on the start page of
the Loyalty Program and on the products next to the points.
(See the "large crown" on the image above, and also the small one on the image below.)
At the moment you are not able to upload it by yourself, so you must contact Leeroy Support at
support.leeroy.se or the onboarding team and they will help you out.
Technical specifications for Loyalty-icons:
File format: .png
Small icon:
28x28 px saved in .png
Name: loyaltyIconSmallActive
Read more/main color: #xxxxx
Name: loyaltyIconSmallDisabled
Colour: Disabled grey #B1B1B1
Name: loyaltyIconSmall
Colour: navHeader text color #xxxxx
(navHeader text color is usually either white or black)
Large icon, for the loyalty card:
60x60 px saved in .png
Name: loyaltyIconLarge
Colour: White #FFFFFF
In order for customers to be able to spend their earned points, the products must have a point value as a loyalty price.
The loyalty price is displayed next to the usual price in the app. You can choose to set values on all products or just a few.
How to set the point value/ loyalty price on products:
This is how it will look in the app.
Points are shown next to the price.
Levels can be a good way to encourage customers to buy more. Customers can also feel extra appreciated as
you can send out targeted offers to them at a special level. You can create different levels and categorize your
users into levels based on how many earned points they have received.
5. Repeat step 1- 4 until you are satisfied with the number of levels.
To Edit or Remove a level, click on the three dots to the right.
Remember to save after edited.
To show levels or not?
You can choose if you like to show your levels in the app to your members by flip the switch at the bottom of the levels page.
If you choose to show the levels, they will appear on the loyalty page as the image below.
Congratulations, you now created your Loyalty Program!
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